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Dental Teams and the Flat Earth Society
Today I called the advertising dept of a major daily newspaper in a large city. The voice mail said they were ‘on lunch’ and would have to get back to me later. As I was attempting to spend my client’s…
Continue Reading »If They Don't Accept Treatment – Who Do We Blame?
I dropped in to a colleague’s office recently because the doctor had requested some assistance on a challenging case. His reception area had 2 people waiting, and the receptionist was intent on her screen with pursed lips and a scowl…
Continue Reading »Articles tagged with: receptionists
Every Word Spoken In Your Practice Is Internal Marketing
Absolutely every bit of patient communication is internal marketing. It is not restricted to the little signs everywhere that say ‘New Patients Welcome’ or ‘Your Referral is Appreciated’.
Marketing starts on the telephone.
Guess what? Voice mail is a killer – regardless…
